Posts tagged as:

AT&T

Operation Chokehold: right questions, wrong answers

December 18, 2009
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You guys been following Operation Chokehold? Let me fill you in quickly. Fake Steve Jobs (Dan lyons) wrote this amazing post last week, in which he ripped AT&T apart? The provocation? iPhone users on the AT&T network were so totally hooked on to the device that they were consuming lot of bandwidth (3% of smartphones [...]

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Scorsese & AT&T: the difference a perspective makes

January 9, 2009

I am fascinated by the leap a creative mind take from a simple proposition. Very often, the brief given maybe simple, straightforward and crystal clear. But the creative leap is aided by seeing the same proposition from a different perspective. Case in point: mobile etiquette ads. Several phone companies have done these – in India, [...]

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