February 18, 2010
Stumbled upon the website for a Dutch department store called HEMA (originally an acronym for Hollandse Eenheidsprijzen Maatschappij Amsterdam, ‘Dutch Standard Prices Company Amsterdam’). Click here to view the website and then do the following: don’t click on anything, wait, watch the fun. Time pass stuff for a little bit of fun and engagement, but such a [...]
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February 14, 2010
Adweek published an article recently, titled Traditional Shops’ Digital Skills Deemed Unimpressive. The bottom line: Asked to rate their traditional agency’s digital skills on a scale of 1 to 10 — with 1 equating to “poor” and 10 meaning “excellent” — only 3% of the 277 client executives polled chose excellent, and almost half – [...]
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