There is pressure on agencies to convert every possible medium into an advertising opportunity. Bus stops have been given the ‘experiential marketing’ treatment over the years. Recently, Kraft Foods created a heated air bus stop for their Stove Top brand. Here are 15 more examples of creative bus shelters.
Given the dependence on public transport in India, specially buses, this is waiting to happen here too. My all-time favourite is the one for Sony’s Playstation. Anything else comes to your mind?
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